Wikipedia states: "Blaze Pizza LLC is a Pasadena, California-based chain within the fast-casual dining restaurants category. Founded in 2011 by Elise and Rick Wetzel of Wetzel�s Pretzels, Blaze Pizza was modeled after the Chipotle concept as a made-to-order approach to serving customers. National Basketball Association (NBA) champion LeBron James is one of the original investors in the chain, which is touted by Bloomberg �as the next Chipotle�. Blaze Pizza was ranked as the #2 brand in the 2015 Fast Casual Top 100."